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How to Find Your Target Market
When starting a new business, one of the first things an entrepreneur needs to determine is their target market. Having a great product or business model won’t do much good if it never reaches people who would be interested in paying for it. Target markets deeply inform marketing strategies, from the kinds of visual media…
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Books That All Entrepreneurs Should read
Choosing the best books for entrepreneurs offers an embarrassment of riches. So many great titles, so little time! But if we must select just a handful, these would be on our list: Linchpin by Seth Godin Seth Godin is something of a legend in penning books about business and marketing. That’s because he knows what…
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How To Boost Productivity at Work
To achieve the goals set in the workplace, one needs to be more productive in their work. This can be tricky, as some tasks require a lot of thought and focus, while others are just boring, which is why productivity can often suffer during these situations. To avoid this trap and increase one’s productivity, here…
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Creating an Entrepreneurial Culture
It’s no secret that entrepreneurship is on the rise. In fact, according to the Global Entrepreneurship Monitor, the number of entrepreneurs around the world has been growing steadily for the past decade. While this is certainly a positive trend, it’s important to remember that starting a business is only half the battle. The other half…
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Giving Appropriate Feedback as a Leader
Giving feedback can be difficult. Many of us don’t have the skills to confront people effectively, and it’s easy to worry that we’ll offend someone or generate a bad reaction. Here are some tips to make the feedback go a bit more smoothly. Use the critique sandwich This is an age-old suggestion, but it works!…
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How to Know if Entrepreneurship is for You
Becoming an entrepreneur is a life-changing decision that can lead to financial freedom and long-term stability. However, it isn’t for everyone. To determine whether or not they should pursue the path of entrepreneurship, ambitious individuals should first consider whether or not they have the necessary qualities to be successful in the world of business. This…
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Giving Appropriate Feedback as a Leader | Joe Kelly OTC Global Holdings
Giving feedback can be difficult. Many of us don’t have the skills to confront people effectively, and it’s easy to worry that we’ll offend someone or generate a bad reaction. Here are some tips to make the feedback go a bit more smoothly. Use the critique sandwich This is an age-old suggestion, but it works!…
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How to Know if Entrepreneurship is for You | Joe Kelly OTC Global Holdings
Becoming an entrepreneur is a life-changing decision that can lead to financial freedom and long-term stability. However, it isn’t for everyone. To determine whether or not they should pursue the path of entrepreneurship, ambitious individuals should first consider whether or not they have the necessary qualities to be successful in the world of business. This…
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The Benefits of Having a Professional Mentor
It might seem like having a workplace mentor is an unnecessary luxury for companies looking to retain their best employees. However, research has shown that companies that provide employees with opportunities to grow and expand their skills beyond their everyday responsibilities are more likely to keep their best employees. A workplace mentor is a specific…
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Finding an Entrepreneurship Mentor
A mentor refers to a person who helps you develop your business idea and support your startup. An entrepreneur takes the initiative to start a business or at least take an active part in running an existing business. Finding an entrepreneurship mentor can be one of the most challenging things you should do when starting…